How to buy Rough Edge bread and treats…

Pop-ups:

The 'Die Hard IS a Christmas film, so get over it and buy some bread' Christmas Pop-up

Saturday 23 December 2023
12pm

Unit 3, Y Shed, Meliden

Pre-order slots have sold out! I’m sorry if you missed out. But don’t worry as you’ll be able to grab some baked goodies at the pop-up. Just make sure you get there early - it’s going to be a busy one!.  

Elsewhere:

I have decided to scale back the bakery and as part of this, I will be pausing supplying businesses from Friday 24 November 2023 for the foreseeable future.
 

It’s always been important to me that I’ve been honest (maybe sometimes too honest!) with you all. So here goes… 
 

I am at a crossroads. I could grow the business, get a bigger space, increase the range of what I offer, and everything else that is involved with it. But that involves more investment, greater risks and, most importantly, further time away from home. Since my daughter came along just over six months ago, my priorities have massively changed. It’s now more important than ever for me to spend time with my family and be there to see my daughter grow up.
 

Plus it’s likely (and I’ve seen it happen elsewhere) that the more the business expands, the further away I would get from doing the thing I love the most - baking bread. 
 

And that leads us onto the good news! This isn’t the end of Rough Edge Bakehouse, this is just a reset. The bakery will continue but on a smaller scale for the time being. My plans involve running monthly pop-ups (at Y Shed and elsewhere), as well as venture into things like classes, collaborations and different areas I have wanted to tap into. 
 

I know this may come as a disappointment to you, and I’m sorry about that. But I just have to say a HUGE thank you to everyone who’s supported me on my journey so far.

As I said, this most definitely isn’t the end, it’s just a reset. So keep an eye on here to see what exciting things are happening in the future.

Thanks again for everything so far.

Matt

P.S. Be sure to sign up to my newsletter and look out for updates on Instagram to be first in the know about what's next for Rough Edge Bakehouse.